Meltwater
Tool · this deep dive is built from the official pages of the platform itself and of the tools that support it.
Overview
Meltwater is a tool for watching mentions in the media and in social networks. This is how it describes itself: "Meltwater transforms global media, social, and AI signals into actionable intelligence that leaders can rely on to make faster, confident decisions" (homepage). This is a self-description — the tool's own claim about itself, not an independent assessment.
The work here goes in one direction: the tool collects and takes apart what others write. The sources we checked do not endow it with the publishing of posts.
The interface language of the homepage is English (homepage); the markup gives no list of language versions.
About the collection of data on the tool itself it is worth knowing in advance: it has no /en/integrations section and no /llms.txt index — both addresses answer with code 404. That is why the list of platforms had to be looked for not on an integrations page but on the page about the coverage of data.
Which platforms it works with
The tool gives the list of the platforms it watches in the answer to the question "What social media platforms does Meltwater monitor?" on the page about the coverage of data: X (Twitter), Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads and Bluesky, and also the regional platforms of the Asia-Pacific region — WeChat, Weibo, RED (Xiaohongshu), Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk and LINE.
The Asian part of the list matters more here than the international one: WeChat, Weibo, Xiaohongshu, Douyin, Naver, Kakao Talk and LINE are met rarely in the catalogues of such tools, and if watching is needed for exactly those markets, this is the coverage declared by the tool.
On a separate line the tool lists review sites and shops — the answer to the question "What Ratings and Review sites does Meltwater monitor?" on the same page: Google reviews, TripAdvisor, Yelp, Trustpilot, Dianping, Glassdoor, Indeed, App store, Google Play, Amazon, Tmall, Taobao, JD.com and other platforms of electronic commerce. These are not social networks, and we keep the two lists apart so as not to mix them.
Both lists are Meltwater's own claim about its coverage. What exactly is collected for each platform, and with what completeness, the page does not specify.
How you earn with it
An affiliate network is announced: the Meltwater Partner Network — for technology and service partners (programme page). What matters: no ordinary affiliate programme of the "bring in a customer, get a percentage" kind is described on the page.
The money part is named in one phrase: "revenue opportunities" and "Benefit from revenue share and new ways to grow together" are announced. That is, a sharing of revenue is declared, but without a single figure.
Who is admitted: technology and service companies; the selection is through an approach to the team, in the wording of the page "reach out to our team to learn more".
What it will not do
Working out the income from the partnership in advance is impossible: there are no numerical rates on the network page at all, only the principle of revenue sharing itself is named. Nor is the order of payouts described — whether they are recurring or one-off is unknown.
No tracking of clicks is described: there is no lifetime of a tag, and by its arrangement this is a network of partner companies, not a programme for authors with a link. The minimum sum for a payout is not named, the methods of payout are not named, and the programme has no public terms.
A private person with an audience has nothing to do here, judging by the description of the selection: technology and service companies are the ones invited.
The sources we checked do not allow us to assert that posts can be published to social networks through Meltwater: all the platforms named are listed as objects of watching.
There is no section about cost in this deep dive: the sources we checked name no prices for Meltwater. There is no data either about free access or a trial period, about limits on the number of mentions and requests, or about a programming interface.
Verified data
The checked data this deep dive rests on.
About the platform
the platform describes itself as follows: «Meltwater transforms global media, social, and AI signals into actionable intelligence that leaders can rely on to make faster, confident decisions.»
Self-description: this is the platform's claim about itself, not an independent assessment
source, checked 2026-07-28
Platforms
X (Twitter), Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, and Bluesky, as well as key regional platforms across APAC including WeChat, Weibo, RED (Xiaohongshu), Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, and LINE
The FAQ answer to «What social media platforms does Meltwater monitor?». There are no /en/integrations or /llms.txt sections on the site (404); the list was found on the data coverage page
source, checked 2026-07-28
Google reviews, TripAdvisor, Yelp, Trustpilot, Dianping, Glassdoor, Indeed, App store, Google Play, Amazon, Tmall, Taobao, JD.com, Other e-commerce sites
The FAQ answer to «What Ratings and Review sites does Meltwater monitor?» — these are review sites and stores, not social networks; they are kept as a separate entry so as not to mix them with the platforms
source, checked 2026-07-28
How the money works here
Who is admitted. technology and service companies, selection through an approach to the team
the wording: reach out to our team to learn more
source, checked 2026-08-04
Affiliate programme. yes: the Meltwater Partner Network (technology and service partners)
revenue opportunities are announced: Benefit from revenue share and new ways to grow together
source, checked 2026-08-04
Languages
the interface language of the home page: en
The language is taken from the markup attribute, the versions from hreflang
source, checked 2026-07-28
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